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Score.ly | Logos | Elizabeth Fuller
Branding designed through Illustrator.

Branding designed through Illustrator.

Score.ly | Logos

Settling on a final logo for Score.ly was a challenge involving a lot of back and forth of design comps between myself and my cofounder. We strove for an accessible design—nothing too austere—that would translate reasonably into black and white for printing, and was reminiscent of those gold stars that teachers would give to signify achievement. The project allowed me a good amount of time to explore Adobe Illustrator, even though we eventually settled upon a simple design.

We finally settled on the large version on the top.

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